Our products are created with purpose

The USE Haircare Curl Collection is plant-based, cruelty-free + contains clean ingredients. For so many years, as natural hair continues to evolve we realize the importance of creating sustainable hair products with integrity. We had only dreamed of this one day developing highly effective products that could be Universally Sustainable for the Earth. Creating an impact while feeling + caring for ones self.

You read that right, "USEAU".

Universally Sustainable for the Earth

In 2020 - Morgan Taylor, and mother Mindy Hobley joined forces and began this journey of encouraging self-love through textured hair.

USEAU is known for its impact. Along with its irresistible tingle, ultra-slip + undeniable moisture. The entire collection is made with love along with keeping curly, coils + kinky hair in mind. It doesn’t stop there it works with straight hair as well.

For All Textured + Smooth Kind.

Male + Female